• Skip to main content

Pure Light Studios

Boutique Web Design and Hosting

  • Home
  • Blog
  • Websites
  • Graphics
  • Writing
  • About
  • Contact

Matthew Semrau

About Matthew Semrau

Matthew Edmund Semrau is the Creative Director / Design Luminary of Pure Light Studios. He has over 19 years of web design experience. Matthew has a Bachelor's in Communication with a Minor in Journalism from Oakland University.

Jun 17 2017

DIY Web Design vs. Professional Web Designer

Tips for businesses on whether hiring a professional web designer is right for them.
Featured above: A World of Warcraft gaming clan website I designed years back. It’s a DIY website project which evolved into an example of my professional web design skills.

Do-It-Yourself or DIY web design is all the rage. A plethora of companies have released software and services for you to design your own business website. I’ve designed websites for the last two decades. I’ve designed websites for nonprofits, small businesses, and friends. I know a thing or two about DIY web design and will share with you some of the pro’s and con’s of doing it yourself versus hiring a professional web designer.

[Read more…] about DIY Web Design vs. Professional Web Designer

Written by Matthew Semrau · Categorized: Blog, Web Design · Tagged: DIY, Do-It Yourself, Professional, small business, Web Design

Jun 01 2017

3 Simple Steps for More Effective Web Design

Is your web design working to lead your customers to information, or, are they getting lost in a web of confusion?

An effective website design can be a powerful tool to enhance your business, gain followers, build brand awareness, and provide information. However, all too often organizations invest money to have a website designed aesthetically but not functionally. If your website is only serving as a business card, you’re under utilizing one of your greatest marketing resources.

[Read more…] about 3 Simple Steps for More Effective Web Design

Written by Matthew Semrau · Categorized: Web Design · Tagged: Conversion, Quick Tips, Tips, Web Design

Jun 01 2017

Never Too Many Fonts

I’ve loved typography as long as I can remember. For those who don’t know, typography is the “style and appearance of printed matter”. Essentially, anything having to do with written language involves typography.

[Read more…] about Never Too Many Fonts

Written by Matthew Semrau · Categorized: Blog, Design · Tagged: design, fonts, typography, words

Copyright © 2025 · Altitude Pro on Genesis Framework · WordPress · Log in